Floral Collect is easy.
We add a 22% fee to anything we buy for you. We have found that the investment in our offerings create a savings of over 40% from traditional local wholesale pricing and you do not need to buy in bulk to achieve the volume discounts - they start at box #1!
These fees not only cover the cost of the product but you have a dedicated buyer who will procure the items for you and find that specific rose variety your favorite bride found on pinterest! We also provide plenty of free additional support to members in the form of wire service statement analysis, seo, social media, and hard goods!
Only thing it takes to be a "member" is to buy flowers through Floral Collect!
We bought our first flower shop in 2010 with the idea to consolidate additional stores together in order to increase our flower buying power and diversify the administrative costs of each store.
We have grown to about 30 locations (5 of those being wholesale florists!) and while we have achieved the buying power beyond most retail operations we are not at the highest level.
We started Floral Collect to scale our purchasing power faster than we can achieve with our own scaling.
Floral Collect is designed to increase the buying power of smaller florists. There are a lot of pricing advantages to larger operators when purchasing flowers or hard goods. These larger operators also benefit from the ability to staff certain non-floral positions or pay another company to perform tasks for them.
We don't see other florists as competitors and realize that the more profits we can drive to local florists the more means the industry has to combat online order gatherers.
As Floral Collect grows our buying power grows and all members begin to see the benefits of scaling as pricing is renegotiated based on increased volume!
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